• By Donna Bukevicz
  • Posted January 28, 2015

B&W Pic of DEB 1:27

January 28, 2015 – Happy Hump Day!  

Last Wednesday I attended the first of several workshops for the upcoming GIVE LOCAL PIEDMONT campaign that we have been invited and accepted to participate in. EXCITING STUFF! So – what seems to be the BIGGEST thing talked about?

  • Have a website with a BLOG
  • First Blog of the week goes out on Tuesday at 10am – (guess I’m a day late, huh– I got too busy yesterday!)
  • 3 Blogs a week — WOW, REALLY?
  • BLOG: People like pictures of puppies and babies
  • FACEBOOK is not dead!!
  • BLOG: Grow your audience  – Regularly post/publish a Blog with short, compelling content
  • BLOG: People like bullet points (hence the bullet points) HA!
  • Best dashboard to use — Sprout Social
  • Manage your own website — WordPress is a good tool and easy to use
  • Use Linkedin for organizations
  • Re-Tweet major news events (but your content must be relevant and "sensitive” to the news content (engage your tweet)
  • Boost "content that is fun and interesting,” especially content that had a high level of likes on FB

KEY FACTS on BLOGGING

  • Neither a press release nor a full page ad in the New York Times will boost your search engine rating as much as a regularly updated BLOG.
  • The shortest, cheapest, fastest and easiest route to a prominent GOOGLE ranking is to Blog often.
  • Brands most engaged in social media saw their revenue grow by 18%
  • While the ones least engaged saw a loss of 6%

Have a great day - Think Ecologically!!